Havells Prism
IoT application for Havells bulbs.
Deepak J T
The Process and Approach
Research & Questions:
There is a Communication gap between users and service providers/manufacturers that cause after sales services to have varied effects on individual customers.
This communication gap also has product ratings being unreliable for future customers.
Challenge:
- Has to be similar to current UX trends to help reduce the learning curve
- Has to be interactive
- Has to support a communication system between user and customer service
- Conversocial
- Social feed analysis/enterprise side
- Demographic driven
Objectives
Audetemi aims to transform service industry by bringing service to social channels and thus making relevant to the new age customers. It allows corporations to hear from
and reach-out to and help customers that traditional channels would ignore, thus help extend their loyal customer base. It helps bring your business functions to where the
customers & employees are – on their smart devices, and elevate their engagement experience with you.
- Allows user to view and upvote/downvote similar issues
- Allows user to directly report a problem without getting onto a traditional phone call or Customer Support system
- Creates and engages people actively in the system/app
- Chat or communication with support in order to reduce the barriers of traditional systems
The following are ideas were derived from the research and data analysis for designing Consumer Services Applications.
- Simplicity, Non-conflicting design
- Users should manage to browse through with ease
- Following a successfully tried and tested design pattern to engage users
- Clear and simple actions (i.e. simple press of buttons)
- Ease of access to items (Users don’t exert too much effort in finding what they need)
- Connection between the dashboard and the mobile device seamlessly
Low Level Sketches & Wireframes
Wireframes with notes to assist mental visualization
Once the design was confirmed it was decided that major pages will have similar structuring allowing users to ease in to the flow of the interface, thus making navigation easy.
Connected Service Dashboard
Designed to work in conjunction with the mobile app so that Service Providers can access the data recived from the app to assist the consumers without having to go through extensive bureaucracy,
registration and call backs. It helps Service agents to directly get in touch with the grieved consumer and reduce assisting times by 75%.
Final Outcome
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