Vienna · Dubai · Riyadh · 15+ years across Europe, the GCC & Asia
Hello! I am Deepak.
A Product & Design Leader turning complex systems into clear, useful digital products.
I've worked across government, fintech, smart cities, enterprise platforms and AI, leading product strategy, design teams and digital transformation across Europe, the GCC and Asia.
Today, I'm building AI tools for DM971 and helping simplify complex processes for a Saudi government entity. I work best where there are too many moving parts (users, data, technology, business goals and stakeholders) and the challenge is to make all of it feel simple.
My focus is product leadership, AI, design systems and digital experiences that are practical, scalable and human.
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[ 01 ]
Product & Design Leadership
Leading product direction, design strategy, teams and cross-functional decision-making across complex digital platforms.
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[ 02 ]
AI, Data & Digital Experience
Designing AI-enabled products, data-heavy experiences and intelligent workflows that remain simple and human-centred.
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[ 03 ]
Fractional Design Leadership
Helping companies shape product strategy, improve design maturity, build teams and establish stronger ways of working without needing a full-time design executive.
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[ 04 ]
Design Systems & Digital Transformation
Creating scalable design systems, governance and service experiences that simplify complex organisations, platforms and processes.
The latest work, from AI products I've designed and built myself, to case studies delivered with DM971.
Tackir
An AI-powered finance workspace for GCC freelancers and small businesses: compliant invoices, receipt scanning, VAT and Corporate Tax for the UAE, Saudi Arabia and Qatar. Designed and built end-to-end with AI as a design and engineering partner.
Read the case study
14 data domains and 60+ data products unified into one self-serve platform.
Five unified travel apps for passengers and operations, delivered in six months.
A 500-person transformation and a live digital banking portal in six months.
An AR training companion that helps nurses administer an MS treatment without fear.
Micro-credit for young people in India with no credit history.
A brand identity built to travel, with +120% brand recognition.
Beyond the GCC: products for conservation, education, enterprise and banking across Europe and Asia.
15+ years leading product and design across fintech, government, smart cities, travel, mobility, automotive, pharma and enterprise.
- Dec 2024 to PresentDesign Lead, Digital StrategyHRDF, Saudi ArabiaRiyadh / Dubai
- Dec 2022 to Mar 2025Manager, Product Design (Design Lead)NEOMVienna · Remote
- Aug 2020 to Nov 2022Product Strategist & UX Design LeadQatar Development BankVienna / Doha
- Sep 2019 to Dec 2020Experience Design Lead & Product OwnerPwC DigitalVienna
- Oct 2017 to Aug 2019Senior Experience DesignerImmobilienScout24Vienna
- Nov 2016 to Jul 2017Head of Design (Digital)Cerebtech | PayspoonKochi, India
- Aug 2015 to Oct 2016Senior UX ConsultantGoodWorkLabsBengaluru, India
- Aug 2014 to Jul 2015DesignerTDF AdvertisingNairobi, Kenya
- Aug 2013 to Jul 2014Multimedia DesignerMind Storm MediaBahrain
- MA, Film · Anglia Ruskin University, Cambridge, UK
- BDes, Interactive Media · Raffles College of Design & Commerce, Singapore
- Diploma, Animation & Design · Graffins College, Nairobi, Kenya
- UX Design Awards (Berlin) nominee for EkStep Genie
- English · Malayalam (native) · Swahili (fluent) · German (working proficiency)